Build Ecommerce Sites With Confidence (Demystifying commerce)

Building an ecommerce can be a daunting experience. Suddenly you’re not just working with content anymore, now it’s taxes and shipping and customers that need to be kept happy.

Fortunately it doesn’t have to be scary.

Join speaker Topher DeRosia to look at a number of steps you can take to remove the uncertainty from building ecommerce websites so that you can move forward with confidence.

This meetup was held in March 2020.

Below is the Zoom recording of the meetup and here are the links to the slides.

Would you like to give a presentation at a future meetup? Let us know! All WordPress-related topics are welcome. We also appreciate talks targeted to any level of WordPresser (beginner, intermediate and advanced).

8 Reasons You Should Consider Speaking at a Meetup

As a meetup organizer, I love finding speakers to deliver awesome presentations for our group.

Often when I ask someone to present, though, I get feedback like, “Me?” or “I don’t know enough.”

But you (and they) do know enough, already, right now. So let’s talk about eight reasons why you should consider speaking at a meetup.

  1. Everyone knows something! The web is VAST, there are SO many moving parts and change is constant. I guarantee that you know something that someone else doesn’t.
  2. The best way to learn more about a topic is to teach someone else. Preparing your presentation will allow you to deepen your knowledge. (And giving it allows you to learn even more.)
  3. Has anyone in the WordPress space helped you? Have you learned from someone in the community? Consider speaking so that you can pay it forward.
  4. You never know who you’ll inspire by getting up there to speak. You can be a role model (which feels really good).
  5. New speakers make the community vibrant and strong — they’re what keep the community moving forward.
  6. You’ll gain confidence speaking in front of a group. Meetups have the added bonus of being comfortable and laid back, so what better place to speak?
  7. Speaking also allows you to demonstrate authority in your network.
  8. It’s fun! The audience is often really appreciative and engaging. They want to know more, which makes presenting an enjoyable experience.

If you’ve spoken at a meetup before, do you have any other reasons? Share in the comments below!

Would you like to give a presentation at a future WordPress Pittsburgh meetup? Get in touch! All WordPress-related topics are welcome. We appreciate talks targeted to any level of WordPresser (beginner, intermediate and advanced). (Not from the Pittsburgh area? We do virtual meetups, too!)

Fall 2019 Mega Meetup

Join us for our first mega meetup on Saturday, October 19, 2019 from 2PM – 7PM at Code & Supply in East Liberty.

We’re looking for YOU — the DIY WordPresser who wants to learn more and connect with others in the WordPress Pittsburgh community — and we hope you can attend.

This isn’t our normal meetup — we’re jam-packing the evening with TONS of great content and networking opportunities. We’re planning on three speakers, a happiness bar, pizza and lightning talks.



South Presentation Area

2:00 – 2:15: Introductions

2:15 – 3:00: Lee Drozak, Maintaining Your WordPress Website for Growth and Happiness
3:00 – 3:15: Break
3:15 – 4:00: Miranda Knee, Personalize your WordPress styles by using a child theme
4:00 – 4:15: Break
4:15 – 5:00: Josh Gellock, Going Beyond Basic SEO with WordPress

5:00 – 5:45: Pizza

5:45 – 7:00: Lightning talks


2:15 – 5:00: Happiness bar


Lee Drozak, Maintaining your WordPress website for growth and happiness

You have a beautiful site, and it functions great too. Like your home, your site needs love and attention so it doesn’t turn into a fixer-upper or be featured on the WordPress equivalent of HGTV’s Flip or Flop. Maintenance for your WordPress website is more than running updates and scheduling backups. In this session, we’ll talk about creating an easy to follow maintenance plan that factors in growth and usability.

View Lee’s checklist at and her slides at

Lee is a WordPress Teacher, Doer, and Fixer at LeeDrozak Biz, founded with tenacity and grit in 2008. She’s what some call a unicorn – designer, developer, and strategist who thinks user-friendliness and planning are where design starts. When she’s not working on WordPress websites, you can find Lee in her RV touring the back roads and countrysides somewhere in the US.

Miranda Knee, Personalize your WordPress styles by using a child theme

You’ve finally found the right theme for your WordPress site. It’s 90% of what you were looking for, but there are a few things missing. Applying a child theme could take your theme from “good enough” to “this is perfect!”

A child theme allows you to make a number of changes to your site’s appearance while still preserving your theme’s original look and functionality. This means you don’t have to worry about theme updates overriding your customizations. 

This conversation will cover what a child theme is, when to use it, and why it’s useful. We will also dive into setting up a child theme and how to apply custom styles using CSS.

View Miranda’s notes at

Miranda is an Interactive Developer at Garrison and Hughes. Although she is new to the GH team she has been working with WordPress for several years and is familiar with creating customized themes. She enjoys coding, problem-solving, debugging, a good podcast, and true crime.

Josh Gellock, Going beyond basic SEO with WordPress

Join Josh Gellock for a talk on deeper SEO tactics that can help your website stand out. In this talk, we’ll cover how to build great content, controlling crawling and indexing, deploying structured data, and improving website performance. We’ll also have a Q&A session, so bring your SEO questions! This is an intermediate talk, perfect for those who already feel comfortable with SEO basics and are looking to level up their efforts.

View Josh’s slides at (look for the Pittsburgh remix).

Josh is the SEO Strategist at Expander Digital, an SEO studio he founded in 2014. He’s been in the SEO space for over seven years and helps businesses drive website traffic from organic search. When he’s not meeting with clients, you can find Josh spending time with his children or on a bike.


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Google Analytics + WordPress 101: A Beginner’s Guide to Understanding GA

Installing WordPress is just the start of any Web publisher or developer’s journey. Knowing how your visitors’ experience your website and/or blog assists you in making changes that can have a positive impact on your search results, keeping your visitors on your site longer, and converting more customers. And, there’s no better (and free) tool for this than Google Analytics.

In this meetup, we’re going to cover the basics of Google Analytics (GA). (Yes, this is for GA *beginners* only.) This includes:

  • How GA works, setting up GA, and getting around GA’s dashboard
  • How to set up views with filters, understanding the basics of reports
  • Setting Goals for conversion tracking in GA

This meetup was held in February 2019 and February 2018.

Below is the Zoom recording of the February 2019 meetup and you can find the slides here.

Would you like to give a presentation at a future meetup? Let us know! All WordPress-related topics are welcome. We also appreciate talks targeted to any level of WordPresser (beginner, intermediate and advanced).