Author Archives: Rene

Your website is not a cornfield… just because you built it, doesn’t mean they’ll come. So, you’ve got a website — great! Now it’s time to sit back and watch the business roll in, right? I mean, that’s how it works in the movie — he builds the baseball field in the middle of nowhere, […]

SEO is over-analyzed and over-explained. But it really comes down to 1 thing: how well can you connect your website to your audience? The gap between your website and your audience can be difficult to bridge. Fortunately, the best way to connect those two sides is through something that doesn’t require technical knowledge — content […]

Last fall we held our first mega meetup. We loved the format so much we wanted to have another this year. Due to COVID, however, we had to move our meetups online and make a few adjustments. See the schedule and sessions below and make sure to RSVP for each session you want to attend […]

Security and performance is important for any website. But what about a website with hundreds of thousands of visitors per month and millions of dollars a year on the line? In this session built for site managers and developers, Top Hat founder Ben Butler will share lessons from managing and building high-traffic WordPress shops to […]

Building an ecommerce can be a daunting experience. Suddenly you’re not just working with content anymore, now it’s taxes and shipping and customers that need to be kept happy. Fortunately it doesn’t have to be scary. Join speaker Topher DeRosia to look at a number of steps you can take to remove the uncertainty from […]

As a meetup organizer, I love finding speakers to deliver awesome presentations for our group. Often when I ask someone to present, though, I get feedback like, “Me?” or “I don’t know enough.” But you (and they) do know enough, already, right now. So let’s talk about eight reasons why you should consider speaking at […]